In a short note, American rapper Kendrick Lamar has finally announced plans to release a new album after about a 4-year hiatus. Kendrick’s last album was titled DAMN, and was released in 2017.
However, it’s mixed feelings for K-Dot fans as the rapper said the forthcoming album would mark his last project with Top Dawg Entertainment (TDE), the label he has always referred to as his home since the beginning of his career.
Check out the note below:
Kendrick signed the letter using the alias “oklama,” a name he hasn’t used before.
Mere hours after Kendrick released his note, TDE CEO Anthony “Top Dawg” Tiffith chimed in by posting a note to his Instagram writing Kendrick’s next album will be a “victory lap” and that they have his “full support.”
If the 34-year-old rapper does indeed leave TDE after his next album, it may give him more time to focus on pgLang, a company he founded in March 2020 with former TDE president Dave Free. In past statements, pgLang made it clear it was not a record label and that their goal was “to build stories that are equally accessible and engaging, then fitting them within the best media.” However, Lamar’s cousin Baby Keem—who has been featured in pgLang promotional videos—has released songs like his recent Travis Scott collaboration “durag activity” under pgLang.